SEO content batches that answer your customers’ questions

Your customers have questions about what you sell. Answering them properly gives people useful information, gives search engines something relevant to find and gives you a way to introduce the service that solves the problem.

I research and write batches of SEO content around your services, customer questions and search intent. The work includes deciding what is useful to cover, organising the topics and connecting the articles to each other and to the appropriate next step.

What would someone ask before they hire you?

For a cleaning business, that might be whether they need to tidy before the cleaner arrives, what a deep clean covers or which kind of help would make the biggest difference. Those questions are much closer to the service than another article about a miraculous cleaning routine.

Sam’s project is an example of the scale a batch can reach: 41 articles addressing different questions and customer situations. That number is an illustration, not a fixed inclusion. Your research determines the useful topics and depth of coverage.

Research and a plan that relates to what you sell.

• Common questions about your services or products.
• The reader’s likely search intent and reason for asking.
• Topic and keyword clusters that help organise the coverage.
• Customer situations, concerns and objections worth addressing.
• A plan for related articles and links to services or products.

Articles people can actually use.

• Writing based on the agreed topics and your business information.
• Clear titles, headings, introductions and readable paragraphs.
• Answers that lead naturally towards relevant services.
• Excerpts for article listings.
• Useful calls to action, rather than the same sales paragraph pasted everywhere.

The SEO work around the words.

• Search titles and meta descriptions.
• Suggested URLs and sensible heading structure.
• Internal links between related articles.
• Connections to the relevant service, product, quiz or enquiry path.
• Categories and other agreed organisational information for your site.

This assumes the blog already has somewhere sensible to put them.

The offer is for content and its SEO work. It assumes you already have suitable article and archive templates. If you need those built too, custom blog and archive templates start at $250.

We’ll agree whether the finished batch is supplied for upload or added directly to your website. You’ll also have a chance to check the business facts: the services, promises and practical details need to be yours.

The starting price gives you an idea of what’s possible; I’ll quote the batch around the useful coverage for your business.

Read Sam’s story for the broader project. Content can also support personalised quiz recommendations and give your email journeys useful pages to send people to.